Only three short months ago, the financial intelligence solution CrunchBoards was launched alongside XU Magazine, at Sydney Xerocon 2014. Since appearing on the front cover of the magazine, CrunchBoards Co-Founders Hannah McIntrye and Amy Harris have enjoyed a whirlwind of success. Their solution is now used by 2,000 businesses across 35 countries, and the Brighton based development crew are working around the clock bringing new feature releases to the market at a dizzying pace.
Not since Demi Moore appeared naked and pregnant on the front cover of Vanity Fair, has a magazine’s front cover had such an impact on a community. To create the cover shoot for XU Magazine, the girls donned double denim and pretended to jump over sheep. Since then our social media stream has been filled with the Xero community recreating their own imaginary sheep jumping experiences. It’s a front cover you’d certainly not expect from a niche cloud accounting community – but Xero’s not your average accounting solution!