GoCardless, the bank payment company, has announced a partnership with Future Ticketing, an API-first ticketing solution for sports, visitor attractions, venues and event organisers, to make the purchase of tickets and memberships easier and more affordable for consumers in the UK and Ireland.

By integrating GoCardless directly into its platform, Future Ticketing can now offer customers -- which include clubs in the English Football League, Scottish Premier League,Super League and Elite Ice Hockey League -- the ability to collect payments via Direct Debit.

This means that season ticket holders, festival-goers and other event attendees will be able to split the cost of their ticket into smaller amounts to be paid over several months through Direct Debit.

Seb Hempstead, VP of Partnerships at GoCardless, said: “This partnership is a game-changer. Future Ticketing customers can now use GoCardless to give their fans the ability to break down larger purchases into smaller, more manageable repayments -- so season tickets for their favourite team or tickets to that once-in-a-lifetime gig are all within reach. At the same time, clubs, venues and event organisers save money on card fees and gain peace of mind knowing that repayments will be automatically collected on the day they’re due. It’s a win-win for everyone.”

Ann Marie Guinan, Chief Marketing Officer at Future Ticketing, said: “Ensuring seamless payments and customer conversion is a top priority for us and our clients. By offering a wider range of payment options, we are meeting the growing demand for instalment payments from today's customers.”

The announcement adds another leading name to GoCardless’ list of more than 350 partners. These partnerships allow businesses to seamlessly integrate GoCardless bank payments into the platforms they use everyday.